AmeriSports Media Academy
Empowering the next generation of media professionals through comprehensive education, certification, and real-world experience.
Media Academy Program Options
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Youth Media Academy
Students will build essential technical skills in photography, videography, drone operation, and digital editing—all with a focus on live sports environments. Each 6 week program includes both theoretical instruction and extensive hands-on experience at AmeriSports Rockwall events.
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Certification Tracks
6-8 week specialized training programs
Drone Certification Prep
Adobe Lightroom Certification
Sports Journalism Fundamentals
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Introductory Workshops
One-day intensive sessions focused on specific skills
Game Day Photography
Interview Techniques
Social Media Optimization
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Comprehensive Academy
Full semester (6-Month) program with all core components
All technical tracks included
Hands-on experience at events
Portfolio development
Youth Media Academy
Program Details
What To Expect
The AmeriSports Youth Media Academy is a 6–8 week hands-on program designed for students in grades 7–12 who want to build a strong foundation in media production—both inside and outside the world of sports. This program equips students with practical skills and real-world experience in key areas such as:
Social Content Creation
Sports Journalism
Sports Videography & Photography
Technical Mastery
Digital Editing
What Students Should Bring
Camera or Smartphone with photo/video capabilities (DSLR or mirrorless preferred, but not required)
Notebook or Laptop for writing, planning, and digital editing (if available)
Headphones or Earbuds for editing and sound review
Water bottle and snacks. We do have concessions on site but will come at students expense.
Flash drive or external hard drive (for saving and transferring media files)
Any personal media gear they'd like to learn how to use (tripods, mics, lenses, etc.)
Program Fees
Registration Fee: $250
Includes access to all instructional sessions, guided fieldwork at AmeriSports events, and mentorship from media professionals.
T-Shirt Fee: $20
Covers the cost of an official AmeriSports Media Academy shirt, which is required for all students to wear during on-site event coverage.
Questions?
Please reach out to our AmeriSports Media Academy Director, Alvin.
You can reach him through email at, EMAIL HERE
Certification Tracks
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Adobe Lightroom Certification Prep
Complete workflow mastery
Sports-specific presets development
Batch processing for game coverage
Color correction for team uniforms
Output optimization for various platforms
Industry-recognized certification that validates students' photo editing skills and enhances their professional credentials.
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Sports Journalism Certification
How to write engaging game recaps and highlight stories
Interviewing techniques for athletes, coaches, and staff
Crafting feature articles and human-interest stories
Basics of editorial planning and content scheduling
Writing for digital platforms and social media
Real-world experience assisting the AmeriSports Marketing Team
Understanding audience engagement and sports storytelling
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Sports Drone Licensing Prep
FAA Part 107 exam preparation
Sports-specific aerial cinematography
Flight planning for sporting events
Safe operation in venue environments
Post-production for aerial footage
Students receive comprehensive training to pass their certification exam and gain practical experience capturing AmeriSports events from above.
Introductory Workshops
Game Day Photography
Learn how to capture fast-paced sports moments with clarity, creativity, and confidence. This hands-on workshop is perfect for beginners, parents, and aspiring content creators ready to elevate their game day photography.
You'll learn:
Essential gear and camera settings
How to shoot action in different lighting
Tips for capturing emotion and storytelling
Basic editing and workflow tips
Bring your camera and be ready to shoot live action. Walk away with sharper skills and stronger shots—on and off the court.
Interview Techniques
Whether you're on camera, behind the mic, or prepping someone else, this workshop will teach you how to lead engaging, confident, and effective interviews.
You'll learn:
How to ask better questions
How to guide a conversation naturally
Tips for keeping interviews on track and on time
How to prep yourself (or others) to feel comfortable and sound professional
Perfect for content creators, coaches, players, and media team members. Walk away with practical tools and real-time practice.
Social Media Optimization
Take your content from average to impactful. This workshop covers the essentials of building a strong, strategic presence on social media that actually connects with your audience.
You'll learn:
Best times and platforms to post
How to write captions that convert
Using hashtags and trends to boost reach
Tips for visual consistency and engagement
Great for athletes, small business owners, and anyone managing a brand or team account. Walk away with a clear content strategy and tools to grow your online presence.
Limited Enrollment
Limited Enrollment
✺ Frequently asked questions ✺
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.